MT l Mato Grosso
Efetivo (CLT)
Administrador
Engenheiro Agrícola
Engenheiro Agrônomo
Marketing
Tecnólogo em Agronegócio
Responsabilidades
- Execute the brand business strategy at field level, ensuring strong alignment with business priorities and regional market needs.
- Implement the business 4Ps strategy within the assigned geography, adapting it as needed to local market dynamics and customer requirements.
- Drive execution with strong focus on new product launches and price strategy application.
- Negotiate and manage third-party trials in the territory to support product validation, market positioning, and commercial readiness.
- Coordinate all promotional activities in the assigned geography, including events, fairs, and field days, in close partnership with the Communications and Events team.
- Interface directly with customers, dealers, consultants, and other market influencers to monitor product performance, market perception, and applied pricing effectiveness.
- Guide all demand generation activities in the geography through the sales representatives, working closely with Sales Managers and Agronomy.
- Support the successful introduction of new products in the region, under the broader business strategy and in close collaboration with R&D, Agronomy, Communications, and Sales.
- Execute the company pricing strategy in the geography, acting as a regional price gatherer and working closely with Business Intelligence.
- Provide market feedback and local intelligence to support pricing decisions, demand generation, and business execution.
- Develop strong expertise in marketing tools and in regional market intelligence gathering, both feeding market insights back to the organization and applying them in the field.
- Ensure consistent execution of brand priorities and customer-facing activities across the assigned geography, maximizing visibility, adoption, and commercial effectiveness.
Requisitos
- QUALIFICAÇÕES MÍNIMAS
- Bachelor’s degree in Agronomy, Marketing, Business Administration, or related fields.
- Strong experience in field marketing, agribusiness commercial execution, demand generation, or customer-facing roles.
- Experience with product launches, field events, customer engagement, and market development.
- Good understanding of pricing execution, local market dynamics, and agronomic product positioning.
- Ability to work closely with Sales, Agronomy, R&D, Communications, and Business Intelligence teams.
- Strong relationship-building and communication skills with customers, dealers, consultants, and internal stakeholders.
- High mobility and field orientation.
- Field execution excellence.
- Demand generation.
- Customer and channel engagement.
- Product launch execution.
- Pricing implementation.
- Market intelligence.
- Cross-functional collaboration.
- Planning and coordination.
- Communication and influence.
- Results orientation.
- QUALIFICAÇÕES PREFERENCIAIS
- English proficiency preferred.
